Previously an interior designer, Sarran Youkongdee has turned his talent to jewelry design, to convey the grace and charm of Thai women. Inspired by how women of the past accessorized themselves with flowers on their hair and wrists, his jewellery pieces are crafted from recycled material to look like Thai flowers and garlands. Using scenting techniques from the past, these lightweight earrings, bracelets and necklaces also emit floral aromas for up to six months.
The “Dok Rak” or crown flower is a play on words that also means “flower of love” in Thai. In this collection, the designer brings to light the meanings and stories behind one of the most common flowers in Thai society, while hoping to spread messages of love and joy.